Yeah indeed -- though I'd prefer to write all lowercase for the sake of ease, I too stick to the 'uppercasing' norms mainly to help with ease of readability --

Yeah indeed -- though I'd prefer to write all lowercase for the sake of ease, I too stick to the 'uppercasing' norms mainly to help with ease of readability -- especially in shell-only environments where syntax highlighting isn't available [e.g., using psql]