> What would the point of this be? Why would FB want to shut off traffic to another one of their properties? They make waay more money off of facebook ads than

> What would the point of this be? Why would FB want to shut off traffic to another one of their properties? They make waay more money off of facebook ads than they do from instagram ads. And they're seeing people dumping Facebook in favor of just using Instagram. They're trying to staunch the bleed.