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I love podcasts, but they are likely to always suffer from monetization problems. No one wants to pay for them; this is similar to issues faced in news media. I
by P_I_Staker 8y ago
I love podcasts, but they are likely to always suffer from monetization problems. No one wants to pay for them; this is similar to issues faced in news media. If the price was right, the quality issues would be fixed, or at least improved. Currently, they seem to serve as platforms for semi-famous people to advertise themselves, and build a brand. Also groups like NPR are already setup to release content as podcasts, as they can just play them over the radio.
- replicatorblog 8y agoThere are a bunch of niche media sites that are seeing huge chunks of revenue coming from podcasts. E.g. the Ringer and Vox are both ramping up production significantly, doubling in the case of Vox, because the CPMs are so high. We'll see what happens when the venture capital streams propping up mattress, toothbrush, and meal kit startups dries up, but business model seems to be the least pressing issue at the moment.