I’m not sure what the middleman is, or which way the money flows, but there are also services that provide new music to retailers. The retailers get access to t

I’m not sure what the middleman is, or which way the money flows, but there are also services that provide new music to retailers. The retailers get access to the current trendy ambiance, and the artists get exposure in an environment where people are consciously accessorizing. Half the time I use shazam it’s in a store (the other half being lyfts).