Apple Insider has a good bit on why this acquisition happened: they've been doing a lot of interesting stuff with Augmented Reality. https://appleinsider.com/ar

Apple Insider has a good bit on why this acquisition happened: they've been doing a lot of interesting stuff with Augmented Reality. https://appleinsider.com/articles/18/09/25/why-did-apple-spend-400m-to-acquire-shazam https://appleinsider.com/articles/18/09/25/why-did-apple-spe...