when my employer at the time asked for a research on ad blockers, I concluded we could 1 offer better content with a community focus, or 2 provide the browser w

when my employer at the time asked for a research on ad blockers, I concluded we could 1 offer better content with a community focus, or 2 provide the browser with the best ad blocker, that could still show some of our ads. we did the cost analysis of the later and decided it was too expensive at the time. a few months later google dropped firefox support and invested heavily on chrome. I guess someone there did the same analysis. because everything to this point is right on the plan. they block auto play video ads, just not theirs. they block flash ads, just not theirs. they will implement tracking protection like firefox rolled out last month, but before they will keep you logged on their ad systems forever.