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Pandora brought in $1.4 billion in revenue in 2017, and will have even more revenue in 2018. Of course, licensing rates means that the company only gets to see
by cirnine 8y ago
Pandora brought in $1.4 billion in revenue in 2017, and will have even more revenue in 2018.
Of course, licensing rates means that the company only gets to see a few hundred million of that, and a significant portion of that needs to go to advertising sales personnel -- audio advertising is incredibly hands-on compared to other forms of internet advertising.
As an aside: it was interesting when the stock cratered last year to the point where the market cap of the company was lower than its annual revenue -- all the revenue in the world doesn't make up for negative margins.
- traek 8y ago> As an aside: it was interesting when the stock cratered last year to the point where the market cap of the company was lower than its annual revenue -- all the revenue in the world doesn't make up for negative margins. Yup, revenue doesn’t really mean anything; Walmart’s market cap is less than their 2017 revenue.
- mcny 8y agoPeople always yell at me when I say this but what if we lower corporate tax rate and tax revenue instead of profits? Does it encourage companies to get even bigger and do everything in house?