Having a choice is good. Having 1000000000 choices where only a few are good ones means that there is significant cost in discovering what the good choices are.

Having a choice is good. Having 1000000000 choices where only a few are good ones means that there is significant cost in discovering what the good choices are. When you need to be making money immediately, you may rationally choose the first option that presents itself...it’s playing the lottery with your time, but with insufficient knowledge and sufficiently high immediate need, that may still be a rational choice.