Here's the subhead from the article: The tech giant wants to make scripted shows for streaming, only without violence, politics and risqué story lines That alr

Here's the subhead from the article: The tech giant wants to make scripted shows for streaming, only without violence, politics and risqué story lines That already exists. It's called the Hallmark Channel. My wife likes to watch. I also occasionally watch. At Hallmark the movies are invariably rated G and often end with the romantic leads having their first kiss (after about three interrupted attempts earlier in the movie). I wish that, in at least some subset of the Hallmark movies, the romantic lead characters would "bang it out" at some point in the film. But that never happens. Nor have I ever seen a Hallmark movie with black lead characters. Haven't seen any gay lead characters either. Hallmark is enjoyable. But it's a niche. Apple couldn't make enough money to move the needle by pursuing a niche like that. And how much edgier could they get if they're so worried about their brand? Disney used to use the Touchstone Pictures distribution label for their edgier content. But that now seems to have faded out. Maybe the simplest answer is for Apple to use a different label for the risqué stuff?