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Controlling the secondary market is an attempt to continue providing the first sale below market price. It wouldn't be hard to experiment with sales models and
by forgottenpass 8y ago
Controlling the secondary market is an attempt to continue providing the first sale below market price.
It wouldn't be hard to experiment with sales models and price curves to simultaneously increase profits and suffocate the secondary market.
- KozmoNau7 8y agoYou have to factor in the artist/fan relationship as well. By increasing the price, you very quickly alienate large portions of your fanbase. I've seen some artists sell tickets at $200+, and the fan backlash was noticeable. But perfect if you only want to attract rich boomers, I guess.