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This is how IKEA designs its products. At IKEA we design the price tag first and then develop the product to suit that price. IKEA product developers and desig
by lsb 8y ago
This is how IKEA designs its products.
At IKEA we design the price tag first and then develop the product to suit that price.
IKEA product developers and designers work directly with suppliers to ensure that creating the low prices starts on the factory floor.
They consider maximising production equipment, using raw materials efficiently and applying technical innovations and the best possible design.
https://www.ikea.com/ms/en_SG/about_ikea/the_ikea_way/our_business_idea/our_low_prices.html https://www.ikea.com/ms/en_SG/about_ikea/the_ikea_way/our_bu...
- tgsovlerkhgsel 8y agoThat makes a lot of sense. I know IKEA is often decried as low-quality furniture, but I'd disagree. In my experience, IKEA furniture is excellent quality for the price it's being sold at, and they seem to have (at least) a two-tier system - extremely cheap stuff, and quality-oriented stuff at a higher price point. Both provide ridiculously good value for their respective price points, IMO.