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In terms of a business sense, Apple's move to make privacy a core feature is almost the last differentiator they can make between themselves and other mobile de
by basilgohar 8y ago
In terms of a business sense, Apple's move to make privacy a core feature is almost the last differentiator they can make between themselves and other mobile device operators. Android has "won" the mobile phone war in the sense of device count (it wasn't always the case, remember). The premiere Android devices, e.g., Pixel, Galaxy, and some others all tack on hardware features generally superior to Apple's – maybe not all in one, but the BEST of each feature generally belongs to an Android device maker, whether it's the screen, camera, fingerprint reader, or otherwise. Even with Apple's degrading performance to save battery life, they lost the performance crown explicitly (showing they did not prioritize that) and battery life can be beaten by thicker phones which Apple avoids.
So, all that's really left that they can compete with commercially and effectively against Google's Android hegemony is in the one thing neither Google nor their device partners can even deign to pursue – consumer privacy. Apple is, and likely always will be, a hardware company. So, they do not see consumer's private info as a source of revenue. They just need folks to keep buying their devices. They can differentiate by making privacy a feature, something a device beholden to Google or the Play marketplace can never be, which is the vast majority of Android devices out there.
- ljm 8y agoThe incident with Android and the battery saving problem a few days back must be telling. If Google changed that setting and affected a whole host of users' phones, then they also have the infrastructure in place to know which phones were affected. No malice assumed, of course, but that means that your independence is no further than a config flag in a build process. As in, you don't have it.
- greedo 8y agoAndroid phone CPUs are so far behind Apple's A12 it's not even worth debating.
- headsoup 8y agoSounds like it is worth debating, please, provide the argument that demonstrates such a gap.
- threeseed 8y agoAbout the A10 chip is when Apple started pushing ahead of Snapdragon equivalents. Now with the A12 the difference is massive especially as it includes a lot of capabilities directly benefiting machine learning use cases. Which aren't included in any benchmark that I know of. This is old but indicative: https://hothardware.com/ContentImages/NewsItem/45374/content/Apple_A12_Geekbench.png https://hothardware.com/ContentImages/NewsItem/45374/content...
- teknologist 8y agoFYI, the Huawei Kirin 980 is made with a 7nm process and has an onboard multicore neural processing unit for AI.
- greedo 8y agohttps://9to5mac.com/2018/06/01/a-series-chip-benchmarks/ https://9to5mac.com/2018/06/01/a-series-chip-benchmarks/