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That depends on whether the ad is sold based on conversions, clicks, or views. All three models are in use on the web.
by gsnedders 8y ago
That depends on whether the ad is sold based on conversions, clicks, or views. All three models are in use on the web.
- falcolas 8y agoRemember, we're discussing a blog here. CPM, with rates in the $2 range, are not going to provide anything resembling reasonable revenue - let alone profit - for a blog post. There are notable exceptions to this for bloggers who can get hundreds of thousands of views on a regular basis - but most people are lucky to get a thousand unique views.