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This is the rub. With the removal of the jack, Apple is telling us that their phones are not [music/audio] creators' tools. Apparently it's their desire that cr

This is the rub. With the removal of the jack, Apple is telling us that their phones are not [music/audio] creators' tools. Apparently it's their desire that creators use, what, iPad? Their ever-disappointing line of laptops? The outdated Mac Pro? I just don't know. I do know that from the entire collection of screen sizes and hardware configuration options I'd like to choose my mode of creation, but Apple seems to think that telling me "iPhone is not a creation device" is Just Fine®.

tazjin 8y ago
> Apparently it's their desire that creators use, what, iPad? Their ever-disappointing line of laptops? The outdated Mac Pro? I just don't know. Or maybe ... none of the above? Content creators are probably a tiny fraction of Apple's user base at this point. I think they just don't care.
- bdamm 8y ago
  It’s a mistake. We’re paying $1000+ for this tool that presents itself as a versatile information slinger, well I hope it can do more than Facebook, Instagram and Gmail. This is an amazing platform, completely damaged by its limited IO. Apple is moving away from its roots. Not good. Creators will go elsewhere, their desirable creations will become native elsewhere, and the sheep will follow.
  - nine_k 8y ago
    It's a bit late to say so. Apple has moved away from its accessible hardware roots when it has moved from Apple II to the original Macintosh. Just to remind, the original iPhone did not allow user-installable apps at all.
  - sandov 8y ago
    Why try to appeal to the creators when people are willing to pay thousands of dollars for pretty social media boxes?
- mohdmasd 8y ago
  I think it'd be a mistake to ignore them. Content creators are cool and they set trends and fashion. The first iterations of the iMac, the iPod and the iPhone were nothing special, yet they were successful because they were used by cool people. i.e. Apple products became status symbols.
  - deleted 8y ago
    [deleted]
- glitcher 8y ago
  While I don't like this answer, I feel like it's probably the most accurate. Anecdotally, I know a lot of iPhone owners, and of them only one person uses their phone for music content creation. And my hunch is that one friendship may just be a statistical anomaly compared to the greater population of all iPhone owners.
ummonk 8y ago
It's the same thing as the Macbook Pro. Not to mention letting the Mac Pro stagnate. They seem to have abandoned power users and decided to focus on mass consumers.
- Spivak 8y ago
  How dare a company trying to sell more things not target their products at the specific needs of my loud cranky minority! Power users are the worst customers, I'm surprised more companies don't try to drive them away on purpose.
  - wool_gather 8y ago
    If you can satisfy their desire for power, power users are extremely loyal.
    - makapuf 8y ago
      And influencing. As someone above said well,their creations will become native elsewhere.
  - ddingus 8y ago
    That minority pays great margins one can only dream of in the masses space.
    - UncleMeat 8y ago
      Would you pay $2000 for an iphone with a headphone jack? Because the masses are paying $1100 for an iphone. You need to beat that.
      - ddingus 8y ago
        $995 gets me a Samsung, jack, sd card, pen, respectable battery... Apple has an eco system, and gets margin on all of it. Others do not. No need for 2k pricing.
pier25 8y ago
Not really. I you are a content creator you should probably use a dedicated AD box connected via lightning instead.
dplgk 8y ago
I'm with you but you can't say you would have used an iPhone if it had a jack yet a Mac pro or laptop won't cut it for processing power.
- delinka 8y ago
  1) It's more like I already have the iPhone without the jack and I already attempt to make use of the thing for creation and the Bluetooth lag is a problem. 2) Even if that weren't the case, I'm not arguing power- of course a full-fledged computer has more power. It's about convenience. When does inspiration strike? Often when all I have is my phone; I can't walk around with my laptop at the ready.

tazjin 8y ago

> Apparently it's their desire that creators use, what, iPad? Their ever-disappointing line of laptops? The outdated Mac Pro? I just don't know. Or maybe ... none of the above? Content creators are probably a tiny fraction of Apple's user base at this point. I think they just don't care.

bdamm 8y ago
It’s a mistake. We’re paying $1000+ for this tool that presents itself as a versatile information slinger, well I hope it can do more than Facebook, Instagram and Gmail. This is an amazing platform, completely damaged by its limited IO. Apple is moving away from its roots. Not good. Creators will go elsewhere, their desirable creations will become native elsewhere, and the sheep will follow.
- nine_k 8y ago
  It's a bit late to say so. Apple has moved away from its accessible hardware roots when it has moved from Apple II to the original Macintosh. Just to remind, the original iPhone did not allow user-installable apps at all.
- sandov 8y ago
  Why try to appeal to the creators when people are willing to pay thousands of dollars for pretty social media boxes?
mohdmasd 8y ago
I think it'd be a mistake to ignore them. Content creators are cool and they set trends and fashion. The first iterations of the iMac, the iPod and the iPhone were nothing special, yet they were successful because they were used by cool people. i.e. Apple products became status symbols.
- deleted 8y ago
  [deleted]
glitcher 8y ago
While I don't like this answer, I feel like it's probably the most accurate. Anecdotally, I know a lot of iPhone owners, and of them only one person uses their phone for music content creation. And my hunch is that one friendship may just be a statistical anomaly compared to the greater population of all iPhone owners.

ummonk 8y ago

It's the same thing as the Macbook Pro. Not to mention letting the Mac Pro stagnate. They seem to have abandoned power users and decided to focus on mass consumers.

Spivak 8y ago
How dare a company trying to sell more things not target their products at the specific needs of my loud cranky minority! Power users are the worst customers, I'm surprised more companies don't try to drive them away on purpose.
- wool_gather 8y ago
  If you can satisfy their desire for power, power users are extremely loyal.
  - makapuf 8y ago
    And influencing. As someone above said well,their creations will become native elsewhere.
- ddingus 8y ago
  That minority pays great margins one can only dream of in the masses space.
  - UncleMeat 8y ago
    Would you pay $2000 for an iphone with a headphone jack? Because the masses are paying $1100 for an iphone. You need to beat that.
    - ddingus 8y ago
      $995 gets me a Samsung, jack, sd card, pen, respectable battery... Apple has an eco system, and gets margin on all of it. Others do not. No need for 2k pricing.

pier25 8y ago

Not really. I you are a content creator you should probably use a dedicated AD box connected via lightning instead.

dplgk 8y ago

I'm with you but you can't say you would have used an iPhone if it had a jack yet a Mac pro or laptop won't cut it for processing power.

delinka 8y ago
1) It's more like I already have the iPhone without the jack and I already attempt to make use of the thing for creation and the Bluetooth lag is a problem. 2) Even if that weren't the case, I'm not arguing power- of course a full-fledged computer has more power. It's about convenience. When does inspiration strike? Often when all I have is my phone; I can't walk around with my laptop at the ready.