I really wish someone would have the balls to do something really ass-kicking, like make a PhoneOS that can run all your functions and still give you something

I really wish someone would have the balls to do something really ass-kicking, like make a PhoneOS that can run all your functions and still give you something special .. it seems to be within grasp in various and sundry vertical embedded markets, but nobody has the druthers to take on Apple. So really, its not just the OS/distribution/custom-tweaked-environment/game-engine. Its also the hardware. Like, how can I get the hardware I need to try this out, without going through hoops? To me that's a bit more of an issue than a broiled and flailed distro-dejour re-incarnate...