http://www.xobni.com/ http://www.xobni.com/ "Drowning in Email? Find Email & Attachments Instantly" "Xobni is the Outlook plug-in that helps you organize your

http://www.xobni.com/ http://www.xobni.com/ "Drowning in Email? Find Email & Attachments Instantly" "Xobni is the Outlook plug-in that helps you organize your flooded inbox" It looks to me like they're focused on reaching people who have a problem to solve, and aren't concerned about being viewed as "just an outlook plugin."