3 ms·

What's your point?

• mc32 8y ago
  That often times "disruptor" is just marketing to get people on board thinking it's novel and advantageous to the consumer. But in reality, after initial buzz, they are mostly just another player in the market offering little in the way of differentiation, including price.
  • raverbashing 8y ago
    Also see all the foam rolled mattresses "different companies". They buy from the same OEMs, they just have different websites.
  • mbesto 8y ago
    > just another player in the market offering little in the way of differentiation You're right. For commodity products, branding is the differentiator. Like...what's the honest difference between Crest and Colgate toothpaste?