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How Pedialyte Muscled Out Gatorade to Win the Adult Hangover Market
- dagoat 8y agoDioralyte sachets are gaining traction in the UK, they work quite well.
- rhombocombus 8y agoThey also work great if you are actually sick. I had some British family visiting and they left me some and it was a great relief to my ailing guts.
- blackflame7000 8y agoA few cups of water before bed does wonders for me.
- bsder 8y agoIs Pedialyte getting famous because it's actually used for hangovers, or is it getting famous because it's associated with some drug consumption (either as an ingredient or as something available at festivals, etc.) ?
- Alex3917 8y agoIt's getting famous primarily because doctors are recommending it for dealing with the flu, and because HS and college kids are using it during sports training. People using it while rolling or whatever might have some cultural cachet, but there's no way that accounts for more than a nominal amount of their annual sales.
- girzel 8y agoHow are these things different from home-made rehydration solutions? Basically it's sugar and salt in a specific proportion, right? Or are the salts more complicated than what you have available in your average kitchen cupboard?
- et2o 8y agoPedialyte also has flavoring
- toomuchtodo 8y agoAnd you can pick a bottle up from a Walgreens with no effort. You’re not paying for the ingredients per se, but the convenience. If I’m buying Pedialyte, I’m in no condition to make it. I just want to hydrate and go back to feeling like death on a horizontal surface.
- GW150914 8y agoOh it’s special, you can’t possibly make Pedialyte at home without a laba- we’ll really it’s piss easy. Sugar, salt, water and... that’s it. If you want get fancy and include the classic flavors and colors, add powdered drink mix to taste or juice. That’s literally it. The ratio is 4 cups of water (make three cold and one hot, mix the sugar and salt into the hot water then mix it all together.) 2 tablespoons of sugar 1/2 teaspoon of salt Optionals: 1/2 teaspoon baking soda for upset stomach 1 teaspoon Kool Aid or Jello Powder. The end. Oh, and it won’t cure a hangover, nothing does. Dehydration is part of a hangover, but by the time you have the hangover the damage is done. Other factors are metabolic stress from your liver handling the alcohol and metabolic intermediaries, congeners, and vascular reactions. Drinking water and eating normal food will keep a hangover from being worse than it has to be, but there is no cure. There are things you can do to prevent aspects of it, such as drinking at least a unit of water per unit of alcohol while you’re drinking, avoiding sugar (competes with alcohol for metabolism), and avoiding darker liquids (which have more congeners). If you’re pre-med hanging a banana bag helps, but it’s not really then responsible thing for most to do. In short, once you’re hungover, only time will help.
- nategri 8y ago"Adult" hangover market. Humorously redundant wording, haha.
- bpicolo 8y agoPretty sure Ibuprofen and brunch is winning the adult hangover market
- mschuster91 8y agoIbuprofen (and other OTC painkillers, especially paracetamol) are not risk free, they'll screw your liver seriously when used too often. edit: yes, Ibuprofen messes up the kidneys, not just the liver, sorry for the inaccuracy. Still: don't overuse the stuff, people, it's dangerous. Having "ibuprofen and brunch" basically a meme is absolutely irresponsible.
- djohnston 8y agodoesn't really mean they aren't winning though
- magoon 8y agoIbuprofen is metabolized by kidneys; but as for the liver, yes its action can be affected by acetaminophen (paracetamol).
- AmVess 8y agoIbuprofen isn't harmful to your liver in ways that acetaminophen is. It will screw up your kidneys long before it ruins your liver. Acetaminophen can be dangerous, especially when taken on an abused liver.
- dreamcompiler 8y agoA potentially bigger issue with ibuprofen is that it increases heart attack and stroke risk, which acetaminophen doesn't do [0]. Plain old aspirin is probably the safest drug. Its main risk factors are that it can cause stomach problems, it's ototoxic, and some people are allergic to it. [0] https://www.health.harvard.edu/blog/fda-strengthens-warning-that-nsaids-increase-heart-attack-and-stroke-risk-201507138138 https://www.health.harvard.edu/blog/fda-strengthens-warning-...
- deleted 8y ago[deleted]
- et2o 8y agoBecause it actually works?
- black6 8y agoGreat native ad.
- pkaye 8y agoWhat about the pediatric hangover market?
- AznHisoka 8y agoSince when was Gatorade used for hangovers?
- berbec 8y agoPersonally, I can say 1997