> “At Amazon we work hard to continually invent new ways for customers to find the right products to meet their needs. We take the same approach with sponsored

> “At Amazon we work hard to continually invent new ways for customers to find the right products to meet their needs. We take the same approach with sponsored products and sponsored brands. We are focused on creating value for customers by helping them discover new brands and products.” I hope everyone else see's whats happening with this statement - that famous "customer obsession" of Amazon's is now turned towards advertising buyers, who are now more the customer than you, the person purchasing the product. Now you are just a data point.