> They can do that because so many people don't price compare anymore before going to Amazon. There is also the fact that Amazon already has my info, it is wor

> They can do that because so many people don't price compare anymore before going to Amazon. There is also the fact that Amazon already has my info, it is worth a buck or two to not have to type all that in on my phone, or at least go through someone else's checkout process. With Amazon, I can think of something I need, pull out my phone, and with their app have it ordered in minutes. If I shop around and it takes me ~10 minutes (or more if it is a product category I am not familiar with), and then I give my info to another company that may lose it.