From the BBC: > Quotation marks should be single: > in headlines and cross-heads (eg: UK ‘to leave EU’); in promo text and for quotes within quotes (eg: Tom B

From the BBC: > Quotation marks should be single: > in headlines and cross-heads (eg: UK ‘to leave EU’); in promo text and for quotes within quotes (eg: Tom Bone said: “They say, ‘The Labour Party is finished’ before every election”) and inside quote boxes (eg: They sprayed ‘go home’ on our front door – Sandra Harris). > In headlines where the attribution is clear, do not include unnecessary quote marks (eg Britain won’t hold referendum, says PM rather than Britain "won’t hold referendum", says PM). > They should be double: > outside the categories listed above - on the ticker, in regular text, summaries and picture captions. Also, at first use of phrases such as “mad cow disease” or “road rage”. (But quotation marks will be single if the phrase comes inside a direct quotation (eg: The minister said: “The spread of ‘mad cow disease’ had ruined thousands of lives.”) Either way, no punctuation is required after the first reference. https://www.bbc.co.uk/academy/en/articles/art20130702112133530 https://www.bbc.co.uk/academy/en/articles/art201307021121335...