I just saw your message, but this is a brilliant idea.. assuming you can get people to finish watching to the end, so it doesn't backfire! I could also imagine

I just saw your message, but this is a brilliant idea.. assuming you can get people to finish watching to the end, so it doesn't backfire! I could also imagine gamifying... tie the Report button to in-store credit or some kind of "debunker" badge, to reward people guessing that videos are hoaxes.