I did give an example of another way: reducing the features of the chip. DRM is just one case. I am aware of the reasons for shrinking. I’m not saying they s

I did give an example of another way: reducing the features of the chip. DRM is just one case. I am aware of the reasons for shrinking. I’m not saying they should never pursue a new process but they’re attempting to achieve it on a timeline that isn’t realistic. Also, power-inefficient design is something that is hard for Intel to change because too much depends on their architecture being the way it is. So between not wanting to get rid of stupid features and not being able to sell a backward-incompatible chip with power-efficient architecture changes, they’re left trying to shrink before everybody else.