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The big orange button isn't visible enough? Is it the text 'Free Trial' that is the problem?
by gordonguthrie 16y ago
The big orange button isn't visible enough? Is it the text 'Free Trial' that is the problem?
- dzlobin 16y agoNo I meant the demo button. I was skeptical about the idea but seeing the demo really sold me. IMO, I would throw that video out and place a nice big demo button. The video was cute, but really does not show any functionality, value prop or a call to action. Meanwhile, the demo is neat and clearly shows why this product is worth using.
- cjbos 16y agoI think it's the small tiny gray "demo" button thats the problem, it should be just as big as the orange button imo.
- gordonguthrie 16y agoIf we were optimising for conversion/sales there wouldn't be a signup with e-mail button at all - it would be a big instant demo button. At the moment I am optimising for conversation - and I need an email to trigger that. So now I would rather have 10 people sign up that I can talk to and 90 walk away because of the email than 100 anonymous sign-ups. So the little demo button is just a little add-on...