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Without real numbers, like AdWords vs Profile Ads, one has to rely on common sense, in my sense, profiling is a gold mine. Below is a random quote I Googled up
by auslander 8y ago
Without real numbers, like AdWords vs Profile Ads, one has to rely on common sense, in my sense, profiling is a gold mine. Below is a random quote I Googled up :)
In practice, this means that Google can now, if it wanted to, build up even richer profiles of named individuals’ online activity. It also means that the DoubleClick ads that follow people on the web could be personalized based on the keywords that individuals use in Gmail.
https://www.theguardian.com/technology/2016/oct/21/how-to-disable-google-ad-tracking-gmail-youtube-browser-history https://www.theguardian.com/technology/2016/oct/21/how-to-di...
What about Adwords Customer Match, identity-based targeting ? (updated in 2018, by Erin Sagin is the Global SMB Solutions Go To Market Lead at Google) https://www.wordstream.com/blog/ws/2015/11/02/adwords-customer-match-setup https://www.wordstream.com/blog/ws/2015/11/02/adwords-custom...