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Mike (the other author here). It was really fun to combine the non-fiction framework around effectively raising funding with our personal war stories. For exam
by wilnerm13 8y ago
Mike (the other author here). It was really fun to combine the non-fiction framework around effectively raising funding with our personal war stories.
For example, in the book I dive deep into a story to illustrate that "it's never a done deal until the money is in the bank."
One time, and angel investor saw me pitch at a pitch competition and committed to our angel round. I got docs signed and everything, and then spent two months getting other angels committed. I'd waited to get the money in the bank from that first investor, and when I reached back out to get his investment wired, he went completely cold. I ended up having to convince his assistant to schedule a meeting with him in NYC.
When I took the bus up to NYC and met with him, he'd basically forgotten what my startup did and made me re-pitch him on the spot and remind him how much he committed investing. That wasn't the end of it though – I ended up having to schedule another meeting like that for the sole purpose of picking up a check when he got too busy to wire the money.
You'll find a more thorough explanation of that story (and more) in the book!