I don't disagree with most of what you said, I was using "short form content" as shorthand for the business model, however: But Hollywood has remained skeptica

I don't disagree with most of what you said, I was using "short form content" as shorthand for the business model, however: But Hollywood has remained skeptical in the year since he announced his venture. Several executives have argued that there is little evidence to support the notion that viewers are craving short programming. And beyond the initial hype, Mr. Katzenberg has been short on specifics. and Higher production values will distinguish NewTV’s programming from the majority of video shorts that gain traction on YouTube, Mr. Katzenberg said. And he trusts that viewers will appreciate the difference. from: https://www.nytimes.com/2018/08/07/business/media/katzenberg-streaming-video.html https://www.nytimes.com/2018/08/07/business/media/katzenberg...