I'd imagine the "selling" operation of the dealership is insignificant, at least the new cars department. Trade-ins, used cars, service and maintenance are the

I'd imagine the "selling" operation of the dealership is insignificant, at least the new cars department. Trade-ins, used cars, service and maintenance are the margin drivers. If you go through TrueCar, or any of their white-labeled sites (Costco Auto, Amex Cars, Overstock Cars), you're more or less buying direct.