5 ms·
>Can you think of a person who has been advertising vaporware that you would not listen to? Microsoft. I ignore anything they say until they have something I
by loewenskind 16y ago
>Can you think of a person who has been advertising vaporware that you would not listen to?
Microsoft. I ignore anything they say until they have something I can actually buy. They've made too many announcements that were just never spoken of again.
- coliveira 16y agoOk, so your example just shows that you can be super successful using the vaporware strategy...
- kranner 16y agoOnly if that's all there was to Microsoft's success.
- loewenskind 16y agoTheir successful in spite of announcing a lot of vaporware, but their biggest win of all; windows was top secret until it was released, right?
- krakensden 16y agoMy understanding was that the first release of Windows came a long time after the initial announcement, but it was a little before my time. Microsoft's usual strategy, that no one has explicitly stated yet, is to try and discourage its customers from buying a product by promising the moon 'just around the corner' for a couple years. Microsoft is seen as a better long term bet, and this depresses sales even though it doesn't actually have a product yet, creating a self-fulfilling prophecy of the failure of its competitors. So when people are angrily referring to Microsoft vaporware, that's what they're talking about.