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> which really shouldn't be that hard to do since development code runs on emulated iOS devices. That's incorrect. Apps that run in the iOS Simulator are comp

> which really shouldn't be that hard to do since development code runs on emulated iOS devices. That's incorrect. Apps that run in the iOS Simulator are compiled to i386 code and run as a native OS X processes. They are essentially OS X apps that link to UIKit instead of AppKit. Edit: That's not to say Apple couldn't support such a scenario. Many App Store apps are already fat binaries that include ARMv6 and ARMv7 code. No reason why they couldn't include i386 code as well to facilitate running on Mac hardware.

brisance 16y ago
Yes, and the "not that hard" remark was in reference to their deep experience moving from 68K to PPC to x86. So, having fat binaries is not a foreign concept to them at all. Apple has filed a patent on OS-level advertising. http://ipwatchdog.com/2009/10/22/jobs-and-apple-seek-patent-on-operating-system-advertising/id=6761/ http://ipwatchdog.com/2009/10/22/jobs-and-apple-seek-patent-... Integrating iOS apps (where users are already conditioned to being exposed to advertising) with some version of OS X would not be a big leap from a technical or business strategy perspective.