3 ms·
Hey Callmeed, I'm a huge fan of not paying for advertising. Use that money to reinvest into your product, make it something people want to blog about, or advert
by lachyg 16y ago
Hey Callmeed, I'm a huge fan of not paying for advertising. Use that money to reinvest into your product, make it something people want to blog about, or advertise.
Here's what I'd do
1. Create a product that is brilliant to use, and something that professionals on Flickr, or other stock photography sites use. I know this is obvious, but it's crucial to the plan I'm laying out.
2. Contact professional photographers, or photographers with large social media followings. See if they use any existing services similar to yours, see why they use them, work with them to get them users of yours.
3. If they're currently not using any, or if their using one and you've successfully integrated what makes them use it, proceed!
4. Partner with them! Partnerships = way better than spending money on advertising, in my opinion! Offer them 100% profits for x months, or waiver fees, that sorta stuff. Feature them, make them feel special. In return, they should promote their photos to their fan base, blog, twitter, facebook, whatever.
I'd also do what SHOwnsYou said, and pitch to all local businesses, and photographers. But most of all, I'd find blogs and sites with the your TARGET AUDIENCE and get them to do the advertising for you. This could be a giveaway (which is basically free advertising / awareness), or convince them to post about you because it benefits their readers.