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Oakley cashes in on Chile mine rescue
- VBprogrammer 16y agoWho ever thought of that little scheme should be applauded. That is opportunistic marketing at is very best. I don't think there is any real controversy, after all, they did need sunglasses and they didn't charge for them. I have to say I noticed the glasses earlier but sadly am not fashion conscious enough to have noticed the brand until I read this. A little free advertising for Oakley on USAToday must be a little extra bonus!