You can get a logo for $100, but you can be sure as hell it won't be a professional one. Real logo design will cost you a lot more, think $5k-$10k. Being a grap

You can get a logo for $100, but you can be sure as hell it won't be a professional one. Real logo design will cost you a lot more, think $5k-$10k. Being a graphic designer myself, it's not uncommon for me to spend a full 30h on a logo. Sure, I could fire up Illustrator and get you a logo that will work in 30min, but that's not what real professional logo design is about. When designing a logo, you have to come up with many different directions, explore all the connotations of the symbols you're using, explore the logo in all its different applications (it needs to look good on print, on screen, on t-shirts, on business cards, at half an inch, at 20 feet wide, etc.). I'm sure a 3h consultancy with a good copywriter will cost you more than $100 too. This isn't a day-job where it's ok to be paid $33/h. Professional freelance copywriters make (or should make) at least $100/h, if not more.