Business has a bit of luck and a bit of skill - as you learn more (for example, you learn that your Amazon affiliate made you $0.50 at its peak), you may choose

Business has a bit of luck and a bit of skill - as you learn more (for example, you learn that your Amazon affiliate made you $0.50 at its peak), you may choose to throw the dice again with a bit more force. Formalise it as a new business, or pivot, or don't tell people about your experiments. This is what the long haul looks like.