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This reminds me of a "naming contest" in the early social media days held by German manufacturers of the brand "Pril", a dish soap, where consumers where invite
by krsdcbl 8y ago
This reminds me of a "naming contest" in the early social media days held by German manufacturers of the brand "Pril", a dish soap, where consumers where invited to submit and vote on custom designs for the plastic bottles.
The contest ended up seeing only meme-faces in the top results, and #1 being a flat brown etiquette with the mouse-written slogan "tastes yummy like chicken" [1]
I had always seen it as an example of marketing gone wrong, but reading that article gives me a kind of idiocracy-ish deja-vu ...
[1]: https://www.handelskraft.de/wp-content/uploads/2012/09/pril-schmeckt-lecker-nach-hahnchen.jpg https://www.handelskraft.de/wp-content/uploads/2012/09/pril-...