2 ms·

Wasn't the point that all the Batman logos were different but all still recognisably Batman? I'm not sure how that's true with Nike - the swoosh is very specif

Wasn't the point that all the Batman logos were different but all still recognisably Batman? I'm not sure how that's true with Nike - the swoosh is very specific. Change it even slightly and it stops being a Nike swoosh and just becomes a curve or a tick. Similarly Apple has been black and white or colour but the basic design is the same. Playboy I'll bow to your greater knowledge ;-). Android hasn't been around long enough for any significant variation that I'm aware of. Change it and you just end up with another cartoony robot. Windows has flexed a fair amount - the same but different - so that one is fair, but I'm not sure the others have.

ssharp 16y ago
A better example might be Pepsi, who have changed their logo / branding many times over the years but have kept consistent, recognizable features: http://logotalks.com/2009/03/05/new-pepsi-logo/ http://logotalks.com/2009/03/05/new-pepsi-logo/ Their 2009 logo takes these recogizable features even further, making the loop on the p's circular and adding the wave to the letter "e".
- aeontech 16y ago
  Mildly relevant: http://www.suckatlife.com/pepsiLogoBlowatlife.html http://www.suckatlife.com/pepsiLogoBlowatlife.html