You (perhaps intentionally, perhaps not) have stumbled into a whole other topic: Companies need capital. There are generally two ways to raise capital: debt an

You (perhaps intentionally, perhaps not) have stumbled into a whole other topic: Companies need capital. There are generally two ways to raise capital: debt and equity. How do companies choose between these two options? It turns out that there are a pretty large number of factors and it's a complex and interesting topic.