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Is the iPad still considered a luxury good? If so, placement at Wall-Mart seems to have the purpose of eliminating that connotation. I also wonder to what exten
by quizbiz 16y ago
Is the iPad still considered a luxury good? If so, placement at Wall-Mart seems to have the purpose of eliminating that connotation. I also wonder to what extent Wall-Mart's stores extend the Apple store? Who's not going to drive the extra dozen miles to the Apple Store? Or are iPads potentially an impulse buy by consumers going through the electronics section.
- nodata 16y agoAs for the Apple Store question, I was interested to see recently that buying Apple kit through Amazon is cheaper than buying through Apple.
- teilo 16y agoAnd if I were Apple, that is exactly the connotation that I would want to eliminate. As much as the fans want to think of Apple products as elite, Apple just wants to sell as many products as possible, and to make their name ubiquitous. Witness the $99 Apple TV. By the way, I noticed the iPad is already at my local Target stores.