No... That's not really the point of the article. The secret sauce is that /that/ ritual, its /any/ ritual. The premise is that by doing the ritual, you are mor

No... That's not really the point of the article. The secret sauce is that /that/ ritual, its /any/ ritual. The premise is that by doing the ritual, you are more liking to do the "correct" thing. Probably (and this is my speculation here) because thus far the "correct" thing was tied to the ritual, and as humans, we like the sense of completion, so once we start the "random" part of the ritual, we want to finish the process, which involves doing the thing.