I just mean their social media presences, not the companies themselves! Aside from the core group of us space enthusiasts who've been around no matter who's doi

I just mean their social media presences, not the companies themselves! Aside from the core group of us space enthusiasts who've been around no matter who's doing what, much of the new blood & energy has come from people who started paying attention because of SpaceX - and the latter have very much influenced everyone in the movement in terms of expecting more from our space CEOs on social media (like answers to random questions we bug them with on Twitter even if they're not directly relevant to their companies, e.g. Matt Desch telling us about the movements of SpaceX boosters for IRDM missions).