Our initial idea was to make a real App Store/marketplace where app authors can publish apps themselves and optionally monetize. A marketplace has the usual cat

Our initial idea was to make a real App Store/marketplace where app authors can publish apps themselves and optionally monetize. A marketplace has the usual catch-22 issue where we need to have enough users and publishers. So as a first step we have taken the app publish/update responsibility ourselves to get users on the platform. Once we have enough users, we will be in a position to work more closely with app authors.