I love this idea. It occurs to me that the category of non-shelf stable, just add water meals is really interesting. You are going to be able to produce somethi

I love this idea. It occurs to me that the category of non-shelf stable, just add water meals is really interesting. You are going to be able to produce something more high quality and authentic. And I'd guess that large companies who like to focus on shelf stable products to minimize inventory/supply chain costs will be averse to producing something like this. If I was in the US I'd buy it immediately. I am in Thailand and this approach would be very interesting for a number of Thai foods as well. The king of ready-made or easy-prep meals here is 7-11. They even microwave, toast, add hot water, etc. in the store for you. This would be a direct upgrade to many of the Thai meals they offer.