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Might be worth staying that this is an AD you’ve built the store to advertise Hubba wholesale service which you’re working for as “growth”. You didn’t start a s

Might be worth staying that this is an AD you’ve built the store to advertise Hubba wholesale service which you’re working for as “growth”. You didn’t start a store to start a store. You started it to market Hubba.

kentf 8y ago
I considered removing Hubba completely from the post but the truth is that I use it. I work in marketing/growth and realized a year ago that I knew very little about the retail world. I decided to spend my own money to learn the business and bring those learnings back into my job. So in that sense, sure this is an AD, if anything it's an AD for Shopify given how much I love their software. If you notice, there is no mention or link to my actual store that could drive $$$ into my pocket directly. The point is not to market my store, but to show you how easy it is, with the right tools, to break free from dropshipping. It's too bad if that's all you take away from this post. The truth is that I use Hubba on a weekly basis to find new products and I haven't been able to find anything else to help me there. There are lots of marketplaces but most are full of crap or only work with dropshippers. At least on Hubba, I know the brands are being vetted by a team of humans for quality and integrity. If you have a better alternative or another service I would be happy to include it in here. Appreciate the comment
- subpixel 8y ago
  “If you notice, there is no mention or link to my actual store” That’s the point — your blog post is work-product for your day job. That should be made more readily apparent as a disclaimer, because your primary motive here is to promote your employer’s product, full-stop.
justboxing 8y ago
> You didn’t start a store to start a store. You started it to market Hubba. False. He has updated the post to clarify this. Per his response, he invested his own money, not Hubba's marketing $$s [1]. (see below). I found the post the author's answers to all questions from everyone here, very useful. Few people actually give out these kind of #s and in-depth details on the various aspects of starting and running a profitable shopify / eCommerce store. [1] > I lead our growth team and a year ago, almost to the day, I realized that I knew very little about the retail space. I decided to put in my own money and learn the business that I was trying to sell. The learnings have been invaluable, and I highly recommend this kind of in depth learning wherever you can.
zenexer 8y ago
Regardless of the OP’s motives and affiliations, I still find this to be a valuable, informative resource. It answers many questions I’ve had, and it does so in a concise manner, with a nice summary at the top. I’m not one to throw away a resource like this just because it’s been “tainted” by a little bias. The OP isn’t trying to hide the fact that he works for Hubba; it says it right at the top of the page. I have no problem with people adding a shout-out to their own services as long as they’re contributing something and are transparent about their affiliations. You’re dismissing the information here based upon the author’s motivation and affiliation; such factors don’t invalidate the information presented, though they do warrant extra scrutiny.

kentf 8y ago

I considered removing Hubba completely from the post but the truth is that I use it. I work in marketing/growth and realized a year ago that I knew very little about the retail world. I decided to spend my own money to learn the business and bring those learnings back into my job. So in that sense, sure this is an AD, if anything it's an AD for Shopify given how much I love their software. If you notice, there is no mention or link to my actual store that could drive $$$ into my pocket directly. The point is not to market my store, but to show you how easy it is, with the right tools, to break free from dropshipping. It's too bad if that's all you take away from this post. The truth is that I use Hubba on a weekly basis to find new products and I haven't been able to find anything else to help me there. There are lots of marketplaces but most are full of crap or only work with dropshippers. At least on Hubba, I know the brands are being vetted by a team of humans for quality and integrity. If you have a better alternative or another service I would be happy to include it in here. Appreciate the comment

subpixel 8y ago
“If you notice, there is no mention or link to my actual store” That’s the point — your blog post is work-product for your day job. That should be made more readily apparent as a disclaimer, because your primary motive here is to promote your employer’s product, full-stop.

justboxing 8y ago

> You didn’t start a store to start a store. You started it to market Hubba. False. He has updated the post to clarify this. Per his response, he invested his own money, not Hubba's marketing $$s [1]. (see below). I found the post the author's answers to all questions from everyone here, very useful. Few people actually give out these kind of #s and in-depth details on the various aspects of starting and running a profitable shopify / eCommerce store. [1] > I lead our growth team and a year ago, almost to the day, I realized that I knew very little about the retail space. I decided to put in my own money and learn the business that I was trying to sell. The learnings have been invaluable, and I highly recommend this kind of in depth learning wherever you can.

zenexer 8y ago

Regardless of the OP’s motives and affiliations, I still find this to be a valuable, informative resource. It answers many questions I’ve had, and it does so in a concise manner, with a nice summary at the top. I’m not one to throw away a resource like this just because it’s been “tainted” by a little bias. The OP isn’t trying to hide the fact that he works for Hubba; it says it right at the top of the page. I have no problem with people adding a shout-out to their own services as long as they’re contributing something and are transparent about their affiliations. You’re dismissing the information here based upon the author’s motivation and affiliation; such factors don’t invalidate the information presented, though they do warrant extra scrutiny.