Sounds like there's a parallel with boycotts of Apartheid South Africa? Anyways I think the best answer for society to the general question of "if there's no l

Sounds like there's a parallel with boycotts of Apartheid South Africa? Anyways I think the best answer for society to the general question of "if there's no legal way for a company to operate ethically, should it not?" is a resounding yes. However game theory will ensure that in absence of external pressure (via regulation or public sentiment), companies will try to serve the market for profit.