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It's going to be very interesting to see how aggressive Microsoft gets pushing Bing as the default search on Android phones. The rumor was VZ cost them $500-$60
by jsz0 16y ago
It's going to be very interesting to see how aggressive Microsoft gets pushing Bing as the default search on Android phones. The rumor was VZ cost them $500-$600M. T-Mobile & Sprint are going to be much cheaper. So it seems for only about $1B they can capture a huge chunk of mobile search. It's way too late for Google to make some big anti-competitive push to ice out Bing. They'll have to pay their way onto their own platform. That's rough.
- sprout 16y agoConsumers aren't going to tolerate that kind of lock-in, and in many cases will use Google just the same. In order for Microsoft to actually get anything out of this, they're going to have to treat Android as a first-class platform, and beat the user experience of Google Maps, Search, Voice Search, Gmail, Goggles, and so on on Android. Microsoft doesn't have those kind of engineering chops. They can barely even manage a decent UX on Windows Desktop. (We'll see about Windows Phone 7, but I will be very surprised if it's legitimately better than Android, even Android with Bing baked-in.)