I'm quite sure if you add up all the unique people who read an article on nytimes.com, or watched one of their videos, they are still slightly ahead of most you

I'm quite sure if you add up all the unique people who read an article on nytimes.com, or watched one of their videos, they are still slightly ahead of most youtube stars. I also tend to discount arguments that the NYTimes has shifted its tone due to economic pressure. Journalists, even some I know at lesser publications, consider it a point of pride to always do the opposite of what corporate management tells them to do. While the CEO can obviously redecorate the foyer etc., it's almost unheard of for management to get involved in editorial decisions. I would attribute the NYT's changes to a general trend towards colloquial style (i. e. casual fridays). The Republicans' turn towards destructive populism has also made it far harder to pretend it's just business-as-usual.