I'll respond to you and GP. Lambda is more challenging to use than Azure Functions and GCF. I should know, I use Lambda every day. To be honest the overall deve

I'll respond to you and GP. Lambda is more challenging to use than Azure Functions and GCF. I should know, I use Lambda every day. To be honest the overall developer experience with almost any tool on AWS is more painful compared to Google Cloud or Azure. I think the reason AWS gets all the love is, GCF only came out of beta very recently. Azure doesn't generally get as much press as AWS or Google Cloud. As a secondary issue, "why use something with a poorer developer experience"? My answer: AWS's tools are quite complicated but it's also clear to me that Amazon takes AWS very seriously. My interactions with Google Cloud's products, support, and account management have left me with concerns about their long term commitment. This is a personal gut feel. I trust Amazon and Bezos' commitment to AWS. Focus and commitment are things we're all aware Google has had issues with in the past. As far as Microsoft is concerned, I see the great strides they're making and I would consider Azure for future projects. I'm growing to trust Nadella's Microsoft. It's clear they're betting the farm on multi-platform and cloud. Time will tell. Again this is just a personal viewpoint. Lastly, once you climb the hill of learning IAM, CloudFormation, etc... you can be quite productive.