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While there are multiple steps and items that can be combined together in your example, it does reinforce why I make sure to use cash for some transactions. I
by froindt 8y ago
While there are multiple steps and items that can be combined together in your example, it does reinforce why I make sure to use cash for some transactions. I really don't want my ad targeting profile to change to "likely has children" when I buy things for my nieces and nephews.
A few years back there was the case where Target was using mailed ads specific to the profile they'd built for the recipient, and a man went in angry about the pregnancy stuff being advertised to his daughter. He went into the store outraged. Turns out, she actually was pregnant and hadn't yet told her father.
Ever since then, I've been more conscious of my purchasing patterns. I'm sure there are still technological advancements to track cash transactions, but it at least makes it more difficult.
https://www.forbes.com/sites/kashmirhill/2012/02/16/how-target-figured-out-a-teen-girl-was-pregnant-before-her-father-did/#3aa98fe26668 https://www.forbes.com/sites/kashmirhill/2012/02/16/how-targ...
- praneshp 8y agoThanks for the link. I always thought that story was urban legend.
- deleted 8y ago[deleted]
- Varcht 8y agoIf your photo has been associated with an other than cash transaction, pretty much game over. You will have to up your game and put on zebra makeup when out making cash purchases
- froindt 8y agoI'll consider dressing in drag, bringing along masks, or buying a large number of Halloween costumes. Surely if enough people went to the store with a Donald Trump parody mask on they couldn't trace us all! ...though the anonymous mask would work just as well.
- Varcht 8y agoNot sure if you are shooting the messenger or riffing but start here [1] [1] https://www.facefirst.com/ https://www.facefirst.com/