this seems to be the crux, everyone is saying how "this model is more sustainable" but as you pointed out, no, it absolutely isn't. without discounts from theat

this seems to be the crux, everyone is saying how "this model is more sustainable" but as you pointed out, no, it absolutely isn't. without discounts from theaters moviepass can't survive and for the last year theaters have shown they don't need to offer those discounts.