3 ms·

I've got no great love for telemarketing or the advertising industry, but as a point of fact it's not true that if you make something people want they will seek

I've got no great love for telemarketing or the advertising industry, but as a point of fact it's not true that if you make something people want they will seek you out to find it. If you make something that people want but do not make any effort to put it in front of them or argue for its merits, it will likely end up ignored and forgotten. "They're just fine without it" is a pretty good counterargument, not just against marketing, but against speaking your mind, applying for a job, asserting yourself in any way, and the pursuit of science, knowledge, or advancement of any kind. If the status quo is good, it is only because someone improved it from what it was before. It can be improved again.

Rjevski 8y ago
> it's not true that if you make something people want they will seek you out to find it If you solve my problems I will find it, and I'm pretty sure I'm not the only one. You can't imagine the number of times I've searched Google or asked friends about solutions to problem X. > do not make any effort to put it in front of them or argue for its merits If your product solves problem X, make a website or blog posts explaining that and let Google do the rest. Post it to Product Hunt or Hacker News. Reach out to journalists/bloggers and offer them a sample for review. Even buy some ads - sure, ads are cancer and will be blocked on my side, but I still prefer them compared to telemarketing. > it will likely end up ignored and forgotten If your product is so revolutionary that you feel it's OK to interrupt people by calling them and trying to sell it to them, then this is not something you should worry about. Such a revolutionary product will become mainstream in a matter of days. ;) If your product isn't that revolutionary, then maybe you should instead work on making it revolutionary instead of paying monkeys to spam people. And finally, if that still doesn't work, then remember that nobody is entitled to any business and that interrupting everyone else just so you can have it your way is still not right. > is a pretty good counterargument, not just against marketing, but against speaking your mind, applying for a job, asserting yourself in any way, and the pursuit of science, knowledge, or advancement of any kind Seems like this is a pretty good counter-argument to a bullshit marketing model as well. Why improve my marketing model if the status-quo is good (as long as it's not me getting spammed)? Speaking your mind, applying for jobs and asserting yourself is something you can do by yourself without bothering anyone. This kind of bullshit marketing does bother everyone - I haven't met a single person yet who was happy to receive telemarketing calls - I think this says a lot about what you're preaching. ;)

Rjevski 8y ago

> it's not true that if you make something people want they will seek you out to find it If you solve my problems I will find it, and I'm pretty sure I'm not the only one. You can't imagine the number of times I've searched Google or asked friends about solutions to problem X. > do not make any effort to put it in front of them or argue for its merits If your product solves problem X, make a website or blog posts explaining that and let Google do the rest. Post it to Product Hunt or Hacker News. Reach out to journalists/bloggers and offer them a sample for review. Even buy some ads - sure, ads are cancer and will be blocked on my side, but I still prefer them compared to telemarketing. > it will likely end up ignored and forgotten If your product is so revolutionary that you feel it's OK to interrupt people by calling them and trying to sell it to them, then this is not something you should worry about. Such a revolutionary product will become mainstream in a matter of days. ;) If your product isn't that revolutionary, then maybe you should instead work on making it revolutionary instead of paying monkeys to spam people. And finally, if that still doesn't work, then remember that nobody is entitled to any business and that interrupting everyone else just so you can have it your way is still not right. > is a pretty good counterargument, not just against marketing, but against speaking your mind, applying for a job, asserting yourself in any way, and the pursuit of science, knowledge, or advancement of any kind Seems like this is a pretty good counter-argument to a bullshit marketing model as well. Why improve my marketing model if the status-quo is good (as long as it's not me getting spammed)? Speaking your mind, applying for jobs and asserting yourself is something you can do by yourself without bothering anyone. This kind of bullshit marketing does bother everyone - I haven't met a single person yet who was happy to receive telemarketing calls - I think this says a lot about what you're preaching. ;)